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Branding

We transform your ideas into powerful, unique visuals that not only reflect your business values but also stand out from the competition, creating a deep connection with your audience.
successfully completed projects
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Sibmain
Brand Identity
Sibmain is one of the largest suppliers of cryptocurrency mining equipment and a data center operator in Russia.

What is branding and why does it matter?

Branding is a comprehensive process that shapes how your business is perceived. It’s not just about creating a logo or visual identity — it’s about building a unique story that connects your brand with clients on an emotional level. Through branding, you demonstrate what sets you apart, build trust, and give people a reason to choose you. Think of it as a bridge between your company and your audience, built on emotions and values.
At thesixty2, we craft brands that stand out and inspire.
At thesixty2, we craft brands that stand out and inspire.
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We make your brand unforgettable

We develop strategy, brand voice, and visual identity so every element reinforces your brand’s value and recognition.
We don’t just create a name and a logo — we build a full brand that works for your success.

от $ 4.500

Package includes:

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Bala
Brand Identity
A young streetwear brand from Berlin, inspired by the energy of big cities and the digital codes of new fashion.
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M8 store
Brand Identity
An upcoming Russian marketplace specializing in clothing and focused on local brands.

Professionalism at every stage

01

Analysis & Research

We study the market, competitors, and target audience to uncover opportunities for your brand. Deep analysis helps us identify how to differentiate your business and create value for clients.
02

Brand Strategy

Based on our research, we establish the foundation of your brand: mission, values, unique selling proposition, and positioning. This defines how your brand will be perceived and interact with your audience.
03

Naming

After the strategy, we create a name that embodies your brand’s identity, values, and positioning. The name must be memorable, unique, and resonate with your target audience.
04

Visual Identity

Brand identity is more than just a logo. It’s your brand’s behavior and personality — a consistent reference your clients encounter, and the promise conveyed by your team. It’s the heart and mind of your brand brought to life.
05

Verbal Identity

We define your brand’s tone and voice — how it speaks to your audience. This ensures a consistent voice across all platforms and helps build an emotional connection with clients.
06

Brand Book

We create your brand’s “DNA code” — not just rules for logo and color usage, but also communication style, values, and behavioral standards across all touchpoints. This guarantees recognition and consistency everywhere: from social media to offline events.

All services

Our logos help your brand shine and attract the right customers.

Analysis, concept development, visualization, uniqueness check, logo system.

We create the tools to win against your competitors.

Research, concept, design and visualization, graphic elements, brand guidelines.

We turn your ideas into powerful and unique brand experiences.

Analysis, strategy, naming, visual identity, communication style, brand book.

We create designs that make your product stand out.

Analysis, concept, design and visualization, technical specifications, delivery of final files.

Your brand will get a website that works for your success.

Analysis, UX/UI design, development, content population, form integration, testing, training.

We ensure your website is visible to both search engines and AI platforms.

SEO audit, content structure, page speed, content development, indexing, performance tracking.